Building a Business Plan for e-Commerce

Learning objectives:

  • Know how to identify the different points of contact in your customer’s organisation,
  • Understand the drivers at play and formulate an action plan to exploit them,
  • Oversee the plan through to successful completion.

Aimed at:

  • SALES DIRECTORS,
  • BUSINESS DEVELOPMENT MANAGERS,
  • E-COMMERCE MANAGERS,
  • KEY ACCOUNT MANAGERS.

You will develop your skills in the following areas of expertise :

IconeE-commerce