Helping Brands and Retailers Drive Omni-channel Category Performance

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Our multi-sector brand and retail experience in numbers

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People trained
mars mhd

"IMPP provides support with running our category strategy workshops by focusing squarely on consumer insights and shopper paths to purchase and integrating our retail strategy. ..." Read more

Audrey Marca
Data Strategy and Sales Performance Manager, Intermarché

Coca-Cola vandemoortele

"We’ve hired IMPP on several occasions and each time we have appreciated their capacity to mould their services to the individual circumstances of our customers. ..." Read more

Marie Peyre
Food Services Sales Director, Sodebo

pierre-fabre welcoop

"IMPP helped us create and implement a category assessment aimed at our symbol group customers with the aim of bolstering our category captain status and ..." Read more

Damien Guibert
Category Strategy Manager, Consumer Division - France, Sanofi

Cora fiskars

"IMPP partnered up with Hybrid Consulting to help us design fresh solutions to enhance the customer experience across our distribution channel.

Pascale Ducassy
Retail Experience Manager, FDJ

agromousquetaires puratos

"IMPP helped us develop our bespoke Category Management process by listening to our needs and what makes us unique. They then brought their commitment and ..." Read more

Alexis Clarke
Chief Offer and Supply Chain Officer, Manutan Group

cwf Intermarché

"IMPP helped us at various stages of our Category Management approach, from determining our vision for the categories and identifying the key projects to undertake, ..." Read more

Henri du Masle
Managing Director, Clarins France

Why work with us?

Le Category Shopper Management IMPP
  • Our associates have held senior management positions in France and worldwide in Sales, Procurement, Marketing, Business development and Key account management
  • IMPP is a go-to authority on Category Management with a wealth of publications, seminars and awards in Category Management, an accredited learning programme and training to its name

experience
  • Local, National and Private-label Brands
  • Suppliers and Retailers
  • Leaders and Challengers
  • From SMEs to Multinationals
Méthode
  • Our senior consultants design and build solutions to your challenges, knowing how to adapt their approach to the changing shape of your business in real time
  • We combine consulting, facilitation, project management, business coaching and training to give you a personalised solution
  • We work with you not for you so when you’re ready, we can transfer over the skills and processes we have developed together, giving you full autonomy
accompagnement
  • Deep knowledge of the tools and providers on the market
  • Our objective advice guarantees a fair investment and the ideal mix of providers
partenaires
  • A well-established and trusted bank of experts in shopper research, data intelligence, brand platforms, change management, digital activation, CRM, innovation, and design
  • A founder member of www.blendx.fr (“Delivering customer growth”)

international
  • Our consultants speak a variety of languages including English, Spanish, Italian, German, and Dutch
  • Partner of the Quantic Group www.thequanticgroup.com