Projects focusing on customer experience and path to purchase are often major and structural because the onus is on putting the customer in the decision-making driver’s seat. With this in mind and to guarantee our manufacturing and retail clients receive end-to-end, expert and seamless deliverables to their timetable, we set up BlendX, a consultancy formed of five partners, all independent, complementary and aligned companies and experts in their fields. BlendX is a service that we wish to offer you, but should you prefer, your long-standing or preferred consulting partners are welcome too

BlendX combines all the areas of expertise for every driver linked to customer experience: customer insights and strategies; multi-source data analysis, customer paths to purchase, brand strategies, relationship marketing, range and innovation, digital and activation, shopper marketing, category management, channel management, organisational transformation and more.